National Review Online has a great Q&A with me today regarding the new book.
An excerpt:
Kathryn Jean Lopez: So, is image everything?
Ben Shapiro: As Vince Lombardi might put it, image isn’t everything — it’s the only thing. We judge politicians the same way people we meet in everyday life: based on superficial indicators. Scientists say that we decide whether people are attractive, likable, competent, trustworthy, and aggressive all within less than one tenth of one second. Those judgments rarely change, even after we take more time to reconsider. That means that politicians generally have one shot to woo us — and they better get it right.
Click here for more.
Tuesday, January 22, 2008
National Review Question and Answer
